The most successful Adwords keywords are found with blood, sweat and tears. Here’s my copywriting cheat sheet to finding powerful Adwords keywords.Read Article
Posts Tagged with: copywriting
It’s on my main gig’s website and it includes a gorgeous picture of me.
Here …Read Article
The Power of Persuasive Copywriting: How the NFL Used One Word and a Lobbyist Secret to Attack Tom Brady
Learn the 1 Powerful Word the NFL Used to Steer America’s Perception of Tom Brady
(Plus, get 8 great examples of how persuasive copywriting was …
Introducing the Reflected Color TechniqueSM
Did you know that an apple isn’t really red?
An orange isn’t orange.
Grass isn’t green.
John Oates’ mustache isn’t …Read Article
If you want to improve your writing—your eblasts, brochures, ads and PPC campaigns—and you want to improve your sales—online and off—then heed …Read Article
If you want to improve your writing—your headlines, landing pages, apps, presentations and opt-ins—and you want to improve your sales—online …Read Article
That there is a dead armadillo. With a white line on his dead belly. I stole this metaphor from the great …Read Article
This is a post about failure. Not catastrophic, here’s-you-pink-slip kind of failure, but a see-your-15-minutes-of-fame-go-in-flames kind of failure. I’m going …Read Article