Greenville Drive Baseball Outdoor

developed for Greenville Drive Baseball

The Greenville Drive is the Single-A affiliate for the Boston Red Sox. To get the word out about big events at the stadium (Opening Day, End of the Season, etc), along with branded icons (The Green Monster, for example) we tried to make the outdoor as fun-loving as the ol’ ballpark (Hint: we bolted a mannequin into an actual board.) Outdoor advertising makes you consolidate your ideas into the smallest space. It’s a challenge, but also rewarding when you nail it.

About the author

Chad Rucker Chad has spent 17 years creating content and ideas for brands such as Verizon Wireless, Dunkin Donuts, Michelin and BMW. He's won an Obie Best of Show; National Addys; Employee of the Year; and ADchievement Awards. He is currently creative director at Jackson Marketing during the day, and moonlights on nights and weekends as Lochness.

  • Client - Greenville Drive Baseball
  • Skills/Tools Used - Outdoor Advertising Copywriting, Branding