Emergency TV from Chad Rucker on Vimeo.

Partnership for a Drug-Free America TV

developed for Partnership for a Drug-Free America

The Partnership for a Drug-Free America wanted to shine a light on how families treat drug addiction. We compared it to a heart attack to ramp up the absurdity of the truth. Created at Erwin-Penland Advertising.

About the author

Chad Rucker Chad has spent 17 years creating content and ideas for brands such as Verizon Wireless, Dunkin Donuts, Michelin and BMW. He's won an Obie Best of Show; National Addys; Employee of the Year; and ADchievement Awards. He is currently creative director at Jackson Marketing during the day, and moonlights on nights and weekends as Lochness.

  • Client - Partnership for a Drug-Free America
  • Skills/Tools Used - TV Advertising Copywriting, Freelance Copywriter